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Seat at the Table: Research on Retaining and Developing Women of Recreation, Tourism & Hospitality

Watch Webinar Recording

 

Hosts: Women of Recreation, Tourism, and Hospitality (WORTH) Association, BC Tourism Resiliency Network, and Thompson Okanagan Tourism Association (TOTA)

In the Seat at the Table webinar, Joanna Jagger, President of WORTH Association, examined why women aren't dominating in a female dominated industry and how we can work collectively to ensure more women take a seat at the table.

As the industry faces the most problematic labour shortage ever, this webinar encourages attendees to examine recovery through a gender based lens and calls on the industry to retain and develop women of recreation, tourism, and hospitality.

The webinar included:

  • Findings from a research project with industry leaders, this "womanifesto" hopes to challenge industry norms that are resulting in a female talent drain.

  • Downloadable Gender Equity Audit co-created by women in leadership roles, with recommendations and best practices related to professional development, inclusion, balance / flexibility, harassment free workplaces, and total rewards.

Get the WORTH Gender Equity Audit:

All genders are welcome and encouraged to attend the session.

Support WORTH

WORTH Association is a non-profit society run 100% by volunteers, relying on donations from partners and friends to educate, elevate, and empower women. You can support WORTH’s work by donating to support programs or auction items for fundraising.

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About the Presenters

Women of Recreation, Tourism, & Hospitality (WORTH) Association

WORTH Association was incorporated in 2018 to combat inequities in the industry and provide opportunities for networking, mentorship, education, and leadership development for women of WORTH across British Columbia. WORTH advocates with industry associations to ensure a more equal future for women in industry leadership.

For more information, visit WORTHAssociation.com.

Become a member for free (for a limited time) to stay connected and supported with our newsletter, events and resources.


Joanna Jagger, President & Founder of WORTH Association

Joanna Jagger is passionate about educating future leaders and moving the dial for gender equity. She is the President and founder of WORTH Association, a society for women of recreation, tourism and hospitality.

Joanna is an Instructor in the School of Tourism Management at Capilano University. At CapU, she teaches Human Resources and Organizational Behaviour, helping students identify their career passion and potential. She has held leadership roles in sales, catering and human resources at top hospitality brands including Marriott International, Shangri-La Hotels, Sequoia Company of Restaurants and Joe Fortes Seafood and Chophouse. A Chartered Professional in Human Resources (CPHR), she provides HR solutions to individuals and organizations through her consulting practice, Adanac HR Services. Joanna has a Provincial Instructor’s Diploma from VCC and a Masters in Leadership from Royal Roads University.


BC Tourism Resiliency Network (BCTRN)

The BC Tourism Resiliency Network is a long-term resiliency program providing BC tourism businesses with meaningful support to navigate the impact of the COVID-19 pandemic, adapt, and work towards recovery. The BCRTN is led by the BC Regional Tourism Secretariat, a collaboration between the following five regional destination management organizations: Cariboo Chilcotin Coast Tourism Association, Kootenay Rockies Tourism Association, Northern BC Tourism Association, Thompson Okanagan Tourism Association, and Tourism Vancouver Island.

For more information, visit TourismResiliency.ca.


Thompson Okanagan Tourism Association (TOTA)

The Thompson Okanagan Tourism Association is a non-profit society, governed by an elected Board of Directors, which represents business and community tourism interests throughout the Thompson Okanagan region of British Columbia, and is supported by and representative of Destination British Columbia and the British Columbia Ministry of Tourism, Arts, Culture, & Sport (MTACS).

As a Biosphere Certified Gold Destination, the Thompson Okanagan is committed to continuous improvement through sustainable and responsible tourism practices aligned with the United Nations Sustainable Development Goals.

For more information, visit TOTABC.org.