The Stakeholder Model

Since April 1, 2009, the Thompson Okanagan Tourism Association (TOTA) has been operating under the “Stakeholder” model — no longer requiring paid membership.

The intent of the Stakeholder Model is for TOTA to embrace all tourism industry participants in the region by considering them as stakeholders, without a requirement to pay membership fees. By removing the fee structure the association will accomplish two significant goals:

  • TOTA will be able to fully represent the breadth of tourism product available in the region to the consumer, and

  • Participation in the co-op programs with Destination BC will be available to all qualified industry partners (tourism businesses & operators) in the region. Programs include a variety of co-operative marketing and advertising opportunities throughout the year including consumer shows; print advertising, online, radio, and television campaigns.

Stakeholder Qualification

In order to qualify as a TOTA Stakeholder and to be eligible for programs, you and/or your business MUST be involved in a direct tourism activity (i.e. tourists represent a substantial client base) or indirect tourism activity (i.e. supports or benefits from tourism activities) within the Thompson Okanagan region AND meet one or more of the following criteria.

PLEASE READ CAREFULLY:

 
 

    • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and

    • Minimum 2 Million Dollar insurance

    • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and

    • Minimum 2 Million Dollar insurance (including 3rd party liability)

    • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and

    • Incorporated under the Societies Act or Boards of Trade Act

    • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and

    • Minimum 2 Million Dollar insurance, and

    • Coast Guard certified

    • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and

    • Minimum 2 Million Dollar insurance (including 3rd party liability)

    • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and

    • Tour operator registration

  • Must be one of:

    • Municipal

    • Regional

    • Provincial

    • Federal

    • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and

    • BC Public Education

    • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and

    • Minimum 2 Million Dollar insurance (including 3rd party liability), and

    • Business license or Society registration

    • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and

    • Applicable insurance

    • Municipal or Regional Government

    • Community DMO

    • Tourism Visitor Centre

    • Chamber of Commerce

    • Economic Development Agency